One of the most critical aspects of business is keeping your customers engaged and satisfied. Sure it’s important to get new customers on-board, but keeping your existing customers happy and invested  will foster loyalty and brand growth. 

Considering that the first electronic cash register debuted in the early 1970s, it’s safe to say that POS systems are are more “mature” technologies. However, this doesn’t mean that a POS system has become irrelevant in the world of modern retail. In fact, the way it has evolved has allowed retail businesses to  solve efficiency issues and reduce administrative work. 

A point of sale (POS) system is perhaps one of the most important tools that a retailer can invest on, especially now that technology has transformed the cash register into a multi-function machine. Where before, it can only perform the most basic of transactions, now it can provide you with almost everything you need to manage your retail business.